Discover insights, trends, and strategies to transform your e-commerce business with cutting-edge shopping experiences.
Email pop-ups capture 5% of visitors but annoy 73%. Discover why aggressive email harvesting kills conversions, how conversational commerce delivers 28% conversion rates, and the real ROI math that proves you don't need pop-ups to grow.
Outside sales is dying. A sales rep driving 150 miles burns $100 in costs and 4 hours that could close 3+ deals remotely. Inside sales delivers 4-6x more daily interactions while buyers prefer remote engagement. The data is clear—and the gap is widening.
Jewelry ecommerce paradox: good ads, high CTR, zero sales. Why information alone can't convert high-consideration products—and how consultation transforms jewelry conversion rates from 0.9% to 11.3%.
Atlassian built a $1B+ business on product-led growth with no sales team—then hired one. This isn't failure, it's evolution. Learn why the future of SaaS, live commerce, and AI customer engagement isn't choosing between automation and humans, but intelligently combining both.
Why defensive AI customer service strategies are destroying customer relationships—and what smart businesses do instead
Why smart ecommerce brands are using no-code automation to scale personalized customer experiences—and how you can too
A Reddit post perfectly captured what nobody tells you about the gap between launching and profiting. Discover why the skills needed to start a business are completely different from those required to make it profitable.
Discover how excellent reviews and validated demand mean nothing without proper margin architecture. Learn from one seller's costly mistake.
Explore how bot-driven content affects consumer trust and discover strategies for building authentic customer connections in ecommerce.
Discover why most AI marketing tools disappoint customers and learn the principles behind effective AI implementation that drives real results.
Master multi-channel notification sequencing to boost conversion rates by 40%. Learn expert strategies for email, SMS, and push notifications.
How video chat sales consultations solve customer trust issues that cost e-commerce businesses millions in unnecessary returns and lost revenue.
How pet industry founders can build sustainable customer acquisition without expensive ads or influencers. Proven low-cost strategies revealed.
Learn from costly marketing mistakes that kill e-commerce growth. Analysis of validation failures, ad overspending, and proven alternatives for success.
Learn step-by-step strategies to eliminate pipeline volatility and build stable conversion rates. Proven framework for e-commerce marketing success.
Learn how to optimize fashion e-commerce conversions by solving size uncertainty, checkout friction, and navigation issues. Proven strategies for premium brands.
Sales teams losing deals because they're behind on market updates? Discover how real-time intelligence systems transform competitive positioning and boost win rates.
Small teams face impossible customer service expectations. Learn how to scale support without burning out your staff or frustrating customers.
Discover how customer service burnout affects businesses and how AI-powered solutions can improve employee wellbeing while maintaining quality service.
MIT study reveals 95% of AI implementations don't increase profits. Discover why AI projects fail and how to build profitable AI solutions.
Discover why AI-generated video content is outperforming traditional influencer marketing with better conversion rates and lower costs for ecommerce brands.
MIT study reveals 95% of AI implementations fail. Learn proven strategies for successful AI adoption in ecommerce with real ROI results.
Discover how UGC and content creators are revolutionizing ecommerce visual content. Expert insights on scaling brand engagement and driving conversions.
Discover the critical sales mistakes first-time founders make and proven strategies to avoid them. Expert insights on outreach, conversion rates, and sales success.
Discover why scripted sales training fails and how AI-powered conversational commerce creates authentic customer engagement for better conversion rates.
Discover how conversational commerce transforms ecommerce sales. Learn implementation strategies, best practices, and proven results from AI-powered platforms
Immerss is delighted to announce the addition of Natasha Bridell as a formal advisor to the company.
How retailers shifted from holiday experiences to technology infrastructure during 2021, creating lasting changes in customer expectations and business operations.
Chatbots Are Losing Their Jobs To Virtual Sales Associates On E-Commerce Sites
5 Ways Digital Clienteling Helps Retailers Sell More and Build Relationships
Discover why e-commerce businesses are replacing chatbots with virtual sales associates. Learn how human-powered live commerce increases conversion rates by 28% and reduces returns by 40%.
Discover how AI-powered customer service automation helped Canadian retailers achieve 28% conversion rates. Download implementation guide.
Discover how the pandemic accelerated conversational commerce adoption, driving 300% growth in live shopping and reshaping customer expectations forever.
Lucchese Bootmaker, a custom bootmaker and retailer founded in 1883, has deployed a very 21st-century solution to the challenge of connecting online consumers w
Discover how Dallas luxury jeweler Ylang 23 increased sales 35% using Immerss live shopping platform for digital clienteling and virtual trunk shows.
Ecommerce Conversion Rate Challenge - How to Break The Status Quo
Discover how digital clienteling platforms revolutionize e-commerce with AI-powered live commerce, increasing conversion rates by 28% through personalized customer relationships and real-time sales assistance.
E-commerce tech startup lands $1.1 million seed round from local investors
How live clienteling is helping Lucchese sell more cowboy boots
How Online Brands Can Sell More using Live Video Shopping
Follow the money: The top North Texas funding rounds, M&As and VC activity in October
How to Turn Your Retail Sales Associates into Online Power Sellers
Discover how leading retailers are using AI-powered live shopping and conversational commerce to achieve 28% conversion rates and transform customer experience.
Immerss, a Dallas, TX-based live video ecommerce platform, raised $1.1m in seed funding
Immerss aims to redefine the at-home shopping experience with its real-time video conferencing tool for brands and retailers.
Immerss Introduces Live Video Shopping for Salesforce Commerce Cloud
Startup company Immerss has developed a live video ecommerce platform for luxury brands, which recently raised $1.1 million in business funding.
Even before the metaverse is realized, brands are investing heavily in live commerce to get the first-mover advantage.
Immerss is a powerful app with a suite of features to enable brands of all sizes to engage their customers in a more personal way.
Discover how AI-powered live shopping is revolutionizing luxury retail by recreating personalized service online, boosting conversion rates, and enhancing custo
Shopping online is often a solitary experience — just a consumer, a device and an eCommerce platform