Six categories where the product has to be shown before it sells

Nobody commits five figures to a photograph. An AI sales agent covers the hours nobody is in, an associate follows the question up by name, and the appointment happens on video with the pieces in front of them — your cases, your stock, checkout in the session. Ylang 23 sells its trunk shows this way.

A size chart is not a fitting room, and three sizes in one basket is not a sale. The garment plays on the product page instead of being described, and when the AI runs out of answers a person picks up the same thread and shows the drape on live video. Lucchese, Hammitt and Radley London already run it.

A swatch photographed under studio light is not the shade under a bathroom bulb, and no still frame shows how a cream sinks in. Your own footage runs under the gallery and stays searchable afterwards, and an agent answers shade and conflict questions out of your catalogue at the hour they are asked.

Technical gear is chosen on fit, compatibility and setup, and a spec sheet settles none of the three. A stuck shopper gets a person who can hold the part up and show how it goes on, with an agent answering out of your catalogue the rest of the time. Specialized is already on Immerss.

The room is the half of the decision you cannot see, and the shopper cannot show it to a product page. One tap and they can show it to a person instead — scale, colour and the light it will actually stand in, settled before the lorry is booked.

The spec sheet is complete and the shopper still cannot choose. An agent answers compatibility and stock out of your own catalogue around the clock, and a person can put two models side by side when the answer is a comparison. iStore is already on Immerss.